Interactive Media + Business (BS)
Program Description
The Interactive Media + Business (IMB) major is where innovation + business meet through emerging media technology. It teaches how innovative ideas combine with technology, creativity and business principles to yield viable products, services and experiences. Students of Interactive Media + Business (IMB), will be challenged to imagine and implement interactive products and services that fearlessly investigate the recently possible in media, technology, and communication. IMB majors are also expected to think holistically about the impact of their work in society as well as the business value, whether it involves software or hardware, virtual or physical, product or experiment. The IMB major welcomes interest in entrepreneurship in all forms — large organizations or startups, for-profit or not-for-profit — that bring about disruptive changes and create positive social impact. Students of IMB will acquire a design-and-build mindset and gain experience by implementing creative solutions to real business problems in order to graduate well prepared for stimulating careers or future learning journeys in diverse organizations across the globe.
IMB majors and minors will take a unique blend of interactive media and business foundation courses, including Innovation Lab, which introduces modern rapid software prototyping, theories of innovation, early-stage business concepts, creative coding and user experience design. For their second emerging media foundation, IMB students will choose between one of 5 courses: Interaction Lab, which covers interaction design, electronics, computation, and digital fabrication, Communications Lab, which covers digital media production methods, including imaging, audio, video, and Web development, or What is New Media? A course designed to give students a strong theoretical and historical background in new media arts, Creative Coding Lab, which introduces students to the fundamentals of computation, software design, and web technologies and Introduction to Media Industries and Institutions. Business foundations include Economics of Global Business and Principles of Financial Accounting.
Students also choose from a range of flexible core and elective categories across the disciplines of business, emerging media, art and design, the humanities, social and physical sciences, as well as computation and data. Majors finish with a year-long Capstone course by synthesizing their learning to date and applying their learning to prototype an artifact (an idea, product, or service) that creates value in the real world.
Admissions
New York University's Office of Undergraduate Admissions supports the application process for all undergraduate programs at NYU. For additional information about undergraduate admissions, including application requirements, see How to Apply.
Program Requirements
Course | Title | Credits |
---|---|---|
Core Courses | ||
Social and Cultural Foundations | ||
CCSF-SHU 101L | Global Perspectives on Society | 4 |
Interdisciplinary Perspectives on China (Two Courses) | 8 | |
Writing | ||
WRIT-SHU 102 | Writing as Inquiry | 4 |
WRIT-SHU 201 | Perspectives on the Humanities | 4 |
Language 1 | ||
Language Courses | 8-16 | |
Mathematics | ||
Mathematics Course | 4 | |
Algorithmic Thinking | ||
Algorithmic Thinking Course | 4 | |
Science | ||
Experimental Discovery in the Natural World Course | 4 | |
Science, Technology and Society Course | 4 | |
Major Requirements | ||
Emerging Media Foundation Courses | ||
IMBX-SHU 110 | Innovation Lab | 4 |
Select one of the following: | 4 | |
Introduction to Media Industries and Institutions | ||
Interaction Lab | ||
Creative Coding Lab | ||
Communications Lab | ||
What is New Media? | ||
Required Business Foundation Courses | ||
ECON-SHU 251 | Economics of Global Business | 4 |
BUSF-SHU 250 | Principles of Financial Accounting | 4 |
Business Flexible Core Courses | ||
Select two of the following: 2 | 8 | |
Information Technology in Business & Society | ||
Foundations of Finance | ||
Business Analytics | ||
Operations Management | ||
Management and Organizations | ||
Introduction to Marketing | ||
Business Elective Courses | ||
Select 12 credits from the Business Elective Courses listed below | 12 | |
Interactive Media Arts/Business Elective Courses | ||
Select 20 credits from the Interactive Media Arts/Business Elective Courses listed below | 20 | |
Capstone Studio | ||
IMBX-SHU 400 | IMB Capstone 1 | 4 |
IMBX-SHU 401 | IMB Capstone 2 | 4 |
Other Elective Credits | 12-20 | |
Total Credits | 128 |
- 1
Students who did not attend a Chinese-medium high school fulfill the Core language requirement by demonstrating proficiency of the Chinese language through the Intermediate level. Chinese speakers who did not attend an English-medium high school fulfill the Core language requirement through completion of EAP-SHU 100 English for Academic Purposes I and EAP-SHU 101 English for Academic Purposes II . Additional information can be found on the NYU Shanghai Core Curriculum page.
- 2
Sophomore standing required
Business Elective Courses
Code | Title | Credits |
---|---|---|
BIOL-SHU 42 | Biostatistics | 4 |
BPEP-SHU 9042 | The Political Economy of East Asia | 4 |
BUSF-SHU 10J | Creativity and Innovation | 4 |
BUSF-SHU 48 | Derivatives | 4 |
BUSF-SHU 101 | Statistics for Business and Economics | 4 |
BUSF-SHU 185J | The Strategist | 4 |
BUSF-SHU 188 | Chinese Business and Finance -- A Bilingual Introduction | 4 |
BUSF-SHU 191 | Acting for Business | 4 |
BUSF-SHU 200A | Topics in Business | 4 |
BUSF-SHU 200B | Topics in Business | 4 |
BUSF-SHU 200C | The Globalization of Business Enterprise | 4 |
BUSF-SHU 200D | Business Consulting in China | 4 |
BUSF-SHU 200E | Network Analytics | 4 |
BUSF-SHU 200F | Fixed Income Derivatives | 2 |
BUSF-SHU 200G | Experiential Mediation | 4 |
BUSF-SHU 202 | Foundations of Finance | 4 |
BUSF-SHU 206 | Investing And Financing In And With China | 4 |
BUSF-SHU 206A | Investing And Financing In And With China | 2 |
BUSF-SHU 207 | Financial System and Financial Intermediation | 4 |
BUSF-SHU 208 | Chinese Financial Markets | 4 |
BUSF-SHU 211A | Design Thinking - Part I | 2 |
BUSF-SHU 211B | Design Thinking - Part II | 2 |
BUSF-SHU 215 | Alternative Investments I: Principles & Strategies | 4 |
BUSF-SHU 220A | Topics in Business - 2 cr | 2 |
BUSF-SHU 220B | Topics in Business - 2 cr: | 2 |
BUSF-SHU 220C | Topics in Business - 2 cr | 2 |
BUSF-SHU 220D | Topics in Business - 2 cr | 2 |
BUSF-SHU 220E | Topics in Business - 2 cr | 2 |
BUSF-SHU 220F | Debt Instruments | 2 |
BUSF-SHU 220G | Topics in Business - 2 cr | 2 |
BUSF-SHU 220H | Topics in Business - 2 cr | 2 |
BUSF-SHU 220J | Topics in Business: | 2 |
BUSF-SHU 221 | Professional Responsibility & Leadership | 2 |
BUSF-SHU 222 | Risk Management in Financial Institutions | 4 |
BUSF-SHU 222A | Risk Management in Financial Institutions: Market Risk | 2 |
BUSF-SHU 222B | Risk Management in Financial Institutions: Credit Risk | 2 |
BUSF-SHU 225 | Negotiation and Consensus Building | 4 |
BUSF-SHU 225.1 | Negotiation and Consensus Building: Theoretic Foundations | 2 |
BUSF-SHU 225.2 | Negotiation and Consensus Building: Cases and Practices | 2 |
BUSF-SHU 229 | Behavioral Finance | 4 |
BUSF-SHU 232 | Entrepreneurship Explored | 4 |
BUSF-SHU 244 | Portfolio Management | 4 |
BUSF-SHU 250 | Principles of Financial Accounting | 4 |
BUSF-SHU 270 | Financial Reporting & Disclosure | 4 |
BUSF-SHU 271 | AI for Business – Reinforcement Learning | 2 |
BUSF-SHU 272 | Blockchain and its Business Applications | 4 |
BUSF-SHU 273 | Big Data and Data Mining: Business Applications | 4 |
BUSF-SHU 274 | Distributed Ledger Technology: Ethereum, DeFi, and Beyond | 4 |
BUSF-SHU 276 | AI for Business – Machine Learning | 2 |
BUSF-SHU 286 | Chinese Financial Markets | 4 |
BUSF-SHU 288 | Doing Business with China | 4 |
BUSF-SHU 289 | NYU Big Ideas Series: The Role of China in the Future of World Business | 4 |
BUSF-SHU 303 | Corporate Finance | 4 |
BUSF-SHU 304 | Futures and Options | 4 |
BUSF-SHU 305 | Debt Instruments and Markets | 4 |
BUSF-SHU 308 | Hedge Fund Strategies | 4 |
BUSF-SHU 309 | Financial Statement Analysis | 4 |
BUSF-SHU 310 | Data Science for Social and Information Networks | 4 |
BUSF-SHU 311 | New Venture Strategy | 4 |
BUSF-SHU 312 | International Business and Trade | 4 |
BUSF-SHU 318 | Investing in Emerging and Frontier Markets: Opportunities and Challenges | 4 |
BUSF-SHU 321 | Equity Valuation | 4 |
BUSF-SHU 326 | Big Data and Accounting Analytics | 4 |
BUSF-SHU 334 | Advanced Futures and Options | 4 |
BUSF-SHU 340 | Advanced Financial Accounting | 4 |
BUSF-SHU 350 | Managerial Accounting | 4 |
BUSF-SHU 351 | Operations Management | 4 |
BUSF-SHU 353 | International Financial Management | 4 |
BUSF-SHU 361 | Entrepreneurial Finance | 4 |
BUSF-SHU 366 | Applications in Entrepreneurial Finance: Fintech | 4 |
BUSF-SHU 390 | Corporate Transaction Financial and Valuation Modeling | 4 |
BUSF-SHU 420 | Business Topics Course: Financial Market Volatility Modeling | 4 |
BUSF-SHU 441 | Private Equity & Venture Capital in Asia and Emerging Markets | 4 |
BUSF-SHU 442 | International Project and Structured Investing and Financing | 4 |
BUSF-SHU 997 | Business Independent Study | 1-4 |
ECON-SHU 3 | Microeconomics | 4 |
ECON-SHU 216 | Introduction to Game Theory | 4 |
ECON-SHU 315 | Competitive Analysis | 4 |
ECON-SHU 356 | Antitrust and Competition Policy in the Digital Era | 4 |
ECON-SHU 453 | Economics Honors Seminar | 2 |
GCHN-SHU 342 | The Political Economy of East Asia | 4 |
IMBX-SHU 103 | Understanding Financial Technology | 4 |
IMBX-SHU 210 | The Strategist | 2 |
IMBX-SHU 211 | Design Thinking | 4 |
IMBX-SHU 362 | Entrepreneurship and Globalization | 4 |
MATH-SHU 235 | Probability and Statistics | 4 |
MATH-SHU 250 | Mathematics of Finance | 4 |
MGMT-SHU 4 | Global Strategy | 4 |
MGMT-SHU 18 | Strategic Analysis | 4 |
MGMT-SHU 21 | Managerial Skills | 4 |
MGMT-SHU 401 | Research Methods in Management and Organizations | 4 |
MGMT-SHU 425 | Managing Change | 4 |
MKTG-SHU 1 | Introduction to Marketing | 4 |
MKTG-SHU 2 | Consumer Behavior | 4 |
MKTG-SHU 3 | Advertising Management | 4 |
MKTG-SHU 9 | Research for Customer Insights | 4 |
MKTG-SHU 53 | Pricing | 4 |
MKTG-SHU 57 | Digital Marketing | 4 |
MKTG-SHU 64 | Global Marketing Strategy | 4 |
MKTG-SHU 110 | Practicum on Innovation and Branding | 4 |
MKTG-SHU 154 | Digital Marketing Analytics | 4 |
MKTG-SHU 200 | Strategic Marketing in China: Live Projects and Case Studies | 4 |
MKTG-SHU 228 | Strategic Marketing in China: Live Projects and Case Studies | 4 |
MKTG-SHU 229 | Luxury and Luxury Marketing | 4 |
MKTG-SHU 310 | Retail Technology and Channel Management: The Chinese Market | 4 |
PCIX-SHU 101 | Creativity Considered | 4 |
PCIX-SHU 201 | Design Thinking | 4 |
PCIX-SHU 301 | Entrepreneurship Experienced | 4 |
SOCS-SHU 241 | Cultures of Business and Work | 4 |
SOCS-SHU 391 | International Investment in Developing Countries: China and Africa | 4 |
SOIM-SHU 6 | Law, Business, & Society | 4 |
SOIM-SHU 65 | Organizational Communication and Its Social Context | 4 |
SOIM-SHU 165 | Advanced Organizational Communication | 4 |
SOIM-SHU 9006 | Law, Business, & Society | 4 |
Interactive Media Arts/Business Elective Courses
Code | Title | Credits |
---|---|---|
ART-SHU 222 | Site and Situation: Social Space and Public Art | 4 |
ART-SHU 250 | Visual Culture and Social Art Practice: Collaborations and Community Interactions | 4 |
ART-SHU 251 | Typography in the Urban Environment | 4 |
ART-SHU 255 | Printmaking in an Expanded Field | 4 |
ART-SHU 274 | Woodblock Printmaking: Practice and Theory | 4 |
ART-SHU 306 | Moving Images I | 4 |
ART-SHU 307 | Moving Images II | 4 |
ART-SHU 375 | The Graphic Novel | 4 |
BUSF-SHU 211A | Design Thinking - Part I | 2 |
BUSF-SHU 211B | Design Thinking - Part II | 2 |
BUSF-SHU 232 | Entrepreneurship Explored | 4 |
CCST-SHU 141 | Innovation in/of Daily Spaces | 2 |
CRWR-SHU 175 | Storytelling Strategies | 4 |
CRWR-SHU 245 | Intermediate Fiction Workshop: Speculative Fictions | 4 |
CSCI-SHU 50 | The Design Sprint: Modern Aging and the Future of Health in China | 4 |
GCHN-SHU 230 | Culture and Media in Urban China | 4 |
GCHN-SHU 236 | Immersive Narrative of Chinese Monuments | 4 |
HUMN-SHU 182 | Contemporary East Asian Media Culture | 4 |
HUMN-SHU 231 | Contemporary Art and Theory in North America and Europe | 4 |
IMBX-SHU 102 | Global Experience Design | 4 |
IMBX-SHU 103 | Understanding Financial Technology | 4 |
IMBX-SHU 105 | Introduction to the Technology Innovation Process | 4 |
IMBX-SHU 106 | Introduction to Media Industries and Institutions | 4 |
IMBX-SHU 201 | The Minimum Viable Product | 4 |
IMBX-SHU 210 | The Strategist | 2 |
IMBX-SHU 211 | Design Thinking | 4 |
IMBX-SHU 212 | Generative AI: A Business Revolution | 4 |
IMBX-SHU 220 | Playing to Win: Game Design, Development, and Business | 4 |
IMBX-SHU 221 | Content Creation and Management on Social Media | 4 |
IMBX-SHU 222 | Reinventing the Brand | 4 |
IMBX-SHU 230 | User Research Fundamentals | 4 |
IMBX-SHU 250 | Prototyping for People | 4 |
IMBX-SHU 254 | Introduction to Mindful Product Management | 4 |
IMBX-SHU 261 | Global Media and International Law | 4 |
IMBX-SHU 262 | Global Beauty Industry | 4 |
IMBX-SHU 360 | Global Media and Finance | 4 |
IMBX-SHU 362 | Entrepreneurship and Globalization | 4 |
IMBX-SHU 501 | Realtime | 2 |
IMBX-SHU 9501 | Going Live: Real-Time Streaming and Interactive Media | 2 |
INTM-SHU 10J | Neighborhood, Map, Phone | 4 |
INTM-SHU 124 | Emerging Technologies & Computational Arts | 4 |
INTM-SHU 125 | Digital Arts and New Media | 4 |
INTM-SHU 126 | Introduction to 3D | 2 |
INTM-SHU 127 | Paper Art: History and Practice | 4 |
INTM-SHU 129 | Industrial Design in Action | 4 |
INTM-SHU 129T | Digital Design and Fabrication | 4 |
INTM-SHU 130 | Working with Electrons | 4 |
INTM-SHU 132 | Kinetic Light | 4 |
INTM-SHU 134 | Movement Practices and Computing | 4 |
INTM-SHU 138 | Responsive Environments: Designing Interactive, Sentient, and Intelligent Spaces | 4 |
INTM-SHU 138T | Extended Perception | 4 |
INTM-SHU 140T-A | Open Project Salon | 2 |
INTM-SHU 140T-B | Open Project Salon | 2 |
INTM-SHU 141 | Art and the Anthropocene: Material-Based Activism | 4 |
INTM-SHU 142 | Writing with AI: Philosophy and Practice | 2 |
INTM-SHU 150 | Storytelling in Mixed Reality | 4 |
INTM-SHU 150J | Mobile Media | 4 |
INTM-SHU 151 | Learning with Turtles | 4 |
INTM-SHU 152T | Woodworking for Art and Design | 4 |
INTM-SHU 165 | Talking Fabrics | 4 |
INTM-SHU 180 | Design Expo | 4 |
INTM-SHU 184 | Communities & Net Literature | 4 |
INTM-SHU 185 | Interactive Fashion | 4 |
INTM-SHU 187T | E-textiles | 2 |
INTM-SHU 190 | Collective Methods | 4 |
INTM-SHU 193 | Chinese Cyberculture | 4 |
INTM-SHU 194 | Global Media Cultures | 4 |
INTM-SHU 195 | After Us: Post-human Media | 4 |
INTM-SHU 200 | Topics in IMA: | 4 |
INTM-SHU 201 | Expanded Web | 4 |
INTM-SHU 202 | Media Architecture | 4 |
INTM-SHU 203T | Intro to Movement Practices | 2 |
INTM-SHU 204 | Critical Data and Visualization | 4 |
INTM-SHU 205 | What is New Media? | 4 |
INTM-SHU 205T | The Artificial: Programming and Planetarity | 4 |
INTM-SHU 206T | Topic: Media Past and Future | 4 |
INTM-SHU 207T | Topic: AI and Culture: Paths of Definition, Paths of Development | 2 |
INTM-SHU 208D | Realtime Audiovisual Performance Systems | 4 |
INTM-SHU 209 | This is the Remix | 4 |
INTM-SHU 210 | Animation: Traditional Techniques & Contemporary Practices | 4 |
INTM-SHU 211 | Animation and Dynamic Surfaces | 4 |
INTM-SHU 212 | Sound & Vision | 4 |
INTM-SHU 213 | Unmanned Aerial Storytelling | 2 |
INTM-SHU 214 | User Experience Design | 4 |
INTM-SHU 215 | Machine Learning for New Interfaces | 4 |
INTM-SHU 216 | Unsustainable Fashion | 4 |
INTM-SHU 217 | Make Believe | 4 |
INTM-SHU 218 | Design and Fabrication of Everyday Things | 4 |
INTM-SHU 221 | Creating Immersive Worlds | 2 |
INTM-SHU 222 | Introduction to Robotics | 4 |
INTM-SHU 223 | Programming Design Systems | 4 |
INTM-SHU 224 | Unconventional Design+Interactions | 4 |
INTM-SHU 225 | Media and Participation | 4 |
INTM-SHU 226 | Artificial Intelligence Arts | 4 |
INTM-SHU 227 | ABC Browser Circus | 4 |
INTM-SHU 228 | Digital + Sculpture | 4 |
INTM-SHU 229 | Topics in Computation & Data: | 2 |
INTM-SHU 230 | Topics in Computation & Data: | 4 |
INTM-SHU 231 | Developing Web | 4 |
INTM-SHU 233 | Collaborative Design | 4 |
INTM-SHU 234 | Rapid Prototyping | 4 |
INTM-SHU 235 | Topics in Art & Design - 2pt | 2 |
INTM-SHU 236 | Topics in Art & Design | 4 |
INTM-SHU 238 | Toy Design and Prototyping | 4 |
INTM-SHU 239 | Digital Fabrication | 2 |
INTM-SHU 240 | Solar Solutions: Considering The Sun in our Digital Future | 4 |
INTM-SHU 241 | VFX in the Age of Virtual Production | 4 |
INTM-SHU 242 | Exhibition: Next | 4 |
INTM-SHU 243 | Introduction to Animation | 4 |
INTM-SHU 244 | Bio-Inspired Robot Systems | 4 |
INTM-SHU 245 | Topics in Experimental Interfaces & Physical Computing - 2pt | 2 |
INTM-SHU 245A | Topics in Physical Computing & Experimental Interfaces: | 2 |
INTM-SHU 246 | Topics in Experimental Interfaces & Physical Computing - 4pt | 4 |
INTM-SHU 246A | Topics in Experimental Interfaces & Physical Computing - 4pt | 4 |
INTM-SHU 247 | Creative Game Design and Development | 4 |
INTM-SHU 248 | Introduction to Assistive Technology | 2 |
INTM-SHU 249 | Street Life & Street Food in the 21st Century City | 4 |
INTM-SHU 250 | Special Topics in Digital Humanities: Street Food & Urban Farming | 4 |
INTM-SHU 251 | Making Maker Education | 2 |
INTM-SHU 251H | Making Maker Education 4pt | 4 |
INTM-SHU 252 | The Minimum Viable Product | 2 |
INTM-SHU 253 | Creating Assistive Technology | 4 |
INTM-SHU 254 | Nature of Code | 4 |
INTM-SHU 255 | Topics in Business of Emerging Media | 2 |
INTM-SHU 256 | Topics in Business of Emerging Media | 4 |
INTM-SHU 257 | Immersive Arts | 4 |
INTM-SHU 258 | Machine Learning for Artists and Designers | 4 |
INTM-SHU 259 | Immersive Design for Video Games | 2 |
INTM-SHU 260 | Topics in Electronics & Physical Computing: | 4 |
INTM-SHU 261 | Data: Code it, Make it | 4 |
INTM-SHU 262 | Urban Farming: Technology and Community | 4 |
INTM-SHU 265 | Topics in Digital Humanities: | 4 |
INTM-SHU 266 | Digital Heritage | 4 |
INTM-SHU 267 | The Cultivated City | 4 |
INTM-SHU 268 | Acoustic Ethnography of the Yangtze Delta | 4 |
INTM-SHU 270 | Generating and Expressing Data | 4 |
INTM-SHU 271 | Remade in China | 4 |
INTM-SHU 280 | Topics in New Media & Entertainment | 4 |
INTM-SHU 280A | Topics in New Media & Entertainment | 4 |
INTM-SHU 280B | Topics in New Media & Entertainment | 4 |
INTM-SHU 280C | VR / AR Fundamentals | 4 |
INTM-SHU 280D | Realtime Audiovisual Performance Systems | 4 |
INTM-SHU 280E | Topics in New Media & Entertainment | 4 |
INTM-SHU 281 | Topics in New Media & Entertainment | 2 |
INTM-SHU 282 | Fairy Tales for the 21st Century | 2 |
INTM-SHU 283 | Locative Media | 4 |
INTM-SHU 284 | Digital Sculpting for Facial Animation | 4 |
INTM-SHU 285 | Seminar Topics | 4 |
INTM-SHU 286 | Theories and Practices of Transmedia Storytelling | 4 |
INTM-SHU 287 | NIME: New Interfaces for Musical Expression | 4 |
INTM-SHU 288 | Kinetic Interfaces | 4 |
INTM-SHU 289 | Exploring & Creating Sonic Environments | 4 |
INTM-SHU 291 | Solar Contraptions | 2 |
INTM-SHU 294 | History of Human Computer Interaction | 4 |
INTM-SHU 295 | Seminar Topics: | 4 |
INTM-SHU 296 | The Planetary: Computation in the Anthropocene | 4 |
INTM-SHU 297T | Synthetic Senses and Sensation | 2 |
INTM-SHU 301 | Advanced Lab: Open Project | 2 |
INTM-SHU 303 | Advanced Lab: Shaders | 2 |
INTM-SHU 304 | Advanced Lab: Web Page to Web Space | 4 |
INTM-SHU 305 | Advanced Seminar: Hello Metaverse | 2 |
INTM-SHU 306 | Advanced Lab: Synthetic Media | 4 |
INTM-SHU 307 | Advanced Lab: ABC Browser Circus on Tour (Mobile) | 4 |
INTM-SHU 308 | Advanced Lab: Mixed Reality and Cultural Heritage | 4 |
INTM-SHU 350 | Advanced Seminar: Media’s Material and Environmental Relations | 4 |
INTM-SHU 351 | Advanced Seminar: Machine Decision is Not Final | 2 |
PCIX-SHU 101 | Creativity Considered | 4 |
PCIX-SHU 102 | Experience Studio | 2 |
PCIX-SHU 103 | Life Design | 4 |
PCIX-SHU 201 | Design Thinking | 4 |
PCIX-SHU 202 | Communicating for Influence | 4 |
PCIX-SHU 241 | Creative Learning Design | 4 |
PCIX-SHU 301 | Entrepreneurship Experienced | 4 |
PHIL-SHU 130 | Philosophy of Technology: Thinking Machines | 4 |
PSYC-SHU 344 | Psychology of Human-Machine Communication and Relationships | 4 |
SOCS-SHU 225 | Media and Participation | 4 |
SOCS-SHU 353 | Urban Design Studio: Pocket Space in Shanghai | 4 |
WRIT-SHU 240 | Storytelling with Data Visualization | 4 |
WRIT-SHU 245 | Digital Storytelling: Lessons of the Out of Eden Project | 4 |
Sample Plan of Study
1st Semester/Term | Credits | |
---|---|---|
CCSF-SHU 101L | Global Perspectives on Society | 4 |
Core Class | 4 | |
Core Class | 4 | |
Chinese or EAP | 4 | |
Credits | 16 | |
2nd Semester/Term | ||
WRIT-SHU 102 | Writing as Inquiry | 4 |
IMBX-SHU 110 | Innovation Lab | 4 |
Core Class | 4 | |
Chinese or EAP | 4 | |
Credits | 16 | |
3rd Semester/Term | ||
WRIT-SHU 201 | Perspectives on the Humanities | 4 |
Emerging Media Foundation Course | 4 | |
Interactive Media Elective | 4 | |
Chinese or Core Course | 4 | |
Credits | 16 | |
4th Semester/Term | ||
ECON-SHU 251 | Economics of Global Business | 4 |
BUSF-SHU 250 | Principles of Financial Accounting | 4 |
Interactive Media Elective | 4 | |
Chinese or Core Course | 4 | |
Credits | 16 | |
5th Semester/Term | ||
Interactive Media Elective | 4 | |
Core Class | 4 | |
Business Flexible Core | 4 | |
Core Course or General Elective | 4 | |
Credits | 16 | |
6th Semester/Term | ||
Interactive Media Elective | 4 | |
Business Flexible Core | 4 | |
Business Elective | 4 | |
Business Elective | 4 | |
Credits | 16 | |
7th Semester/Term | ||
IMBX-SHU 400 | IMB Capstone 1 | 4 |
Core or General Elective | 4 | |
Business Elective | 4 | |
General Elective | 4 | |
Credits | 16 | |
8th Semester/Term | ||
IMBX-SHU 401 | IMB Capstone 2 | 4 |
Interactive Media Elective | 4 | |
General Elective | 4 | |
General Elective | 4 | |
Credits | 16 | |
Total Credits | 128 |
Learning Outcomes
Upon successful completion of this program, students will:
- Proficiency in the development of interactive media projects from concept to working prototype. They apply skills in interaction design, computational thinking, media production, and/or fabrication.
- Conceptual thinking in the ideation of their work and the pursuit of related research.
- Critical thinking skills that facilitate analysis and placement of their work within various research contexts (i.e., cultural, historical, aesthetic, business, and/or technological.) They use these skills for thesis development, and for drawing research conclusions.
- Visual, verbal, and written communication skills relevant to the development, documentation, and presentation of their work.
- Organization, collaboration, management, and group conflict resolution skills that help them execute interactive media projects within individual and group environments.
- Conceptual and applied knowledge of business fundamentals (i.e., management, marketing, and/or finance) related to interactive media in general, and to their projects in particular.
Policies
Prerequisite Courses for Declaring a Major
Final grade of C/ current semester midterm grade of B or higher in Innovation Lab.
Double Major Restrictions
Interactive Media + Business students are not able to double major in any of the following:
NYU Policies
University-wide policies can be found on the New York University Policy pages.
NYU Shanghai Policies
Additional academic policies can be found on the NYU Shanghai Academic Policies page.