Business of Entertainment, Media and Technology (Minor)
Program Description
This cross-school undergraduate minor provides a foundation in the business, theory, and practice of media and entertainment with course work spanning the Stern School of Business, Tisch School of the Arts, and Steinhardt. From producing classes in Tisch, Business of Film at Stern, to artist management at the Clive Davis Institute of Recorded Music, you’ll gain a fascinating entry into these evolving industries.
Minor Declaration
Students can apply for the minor via NYU Albert in the My Academics section of the Student Center.
Program Requirements
The minor requires the completion of 16 credits, of which 8 credits must be taken at Stern and 8 credits must be taken through Tisch and/or Steinhardt. Stern students cannot count a required course from the Business Core or from their concentration toward the minor. Non-Stern students should refer to their home school's policies regarding double counting. All courses must receive a grade of C or higher in order to be eligible to count towards the minor.
| Course | Title | Credits |
|---|---|---|
| Minor Requirements | ||
| MKTG-UB 40 | Entertainment & Media Industries 1 | 2 |
| Stern Electives | ||
| Select six credits of the following: | 6 | |
ACCT-UB 49 | ||
ACCT-UB 55 | ||
| Economics of Media and Entertainment | ||
ECON-UB 125 | ||
| Sports Economics | ||
| Financial Analysis in Telecom, Media & Technology | ||
MGMT-UB 9 | ||
| Managing Creative Content Development | ||
| Business of Publishing | ||
| Business of Film | ||
MKTG-UB 21 | ||
| Movie Marketing | ||
| Technology's Impact On Entertainment & Media | ||
| Arts Marketing | ||
| The Business of Broadway | ||
| Sports Management | ||
| Deal Making in the Entertainment Industry | ||
| Television Management: Network, Cable/Satellite | ||
| Social Media Strategy | ||
| Globalization of The Entertainment Industry | ||
| Sports Marketing | ||
| Business of Producing | ||
| Craft & Commerce of Cinema: Tribeca Film Fest | ||
| Digital Business Strategy | ||
| Business of Video Games | ||
| Leisure Marketing | ||
| Entertainment Law | ||
| Tech Industry Drivers | ||
| Social Media & Digital Marketing | ||
| Networks, Crowds and Markets | ||
| Tisch and Steinhardt Electives | ||
| Select eight credits of the following: | 8 | |
Tisch Film & Television Electives 2 | ||
| The Language of Film | ||
| Producing the Short Screenplay | ||
| Producing for TV (Summer only) | ||
| TV Nation: Inside and Out of The Box | ||
| Strategies for Independent Producing | ||
| Marketing & Distribution for Film | ||
| Producing for Film | ||
| Legal Aspects of The Entertainment Industry | ||
FMTV-UV 1196 | ||
FMTV-UT 1295 | (Summer only) | |
| Production Management: Boards and Budgets (Summer only) | ||
FMTV-UT 9092 | (Study away in Sydney) | |
IFMTV-UT 81 | (Study away only) | |
IFMTV-UT 1295 | (Study away only) | |
| Producing for Film & Television (Study away only) | ||
Tisch Clive Davis Institute of Recorded Music Electives 3 | ||
| Women as Entrepreneurs in Popular Music | ||
| Music Contracts & Dealmaking | ||
| Leadership in the Music Industry | ||
| Funding Your Music Venture | ||
| The Future of the Music Streaming Economy | ||
| The Basics of Music Licensing | ||
| Music Licensing Lab | ||
| Branding: Sponsorships, Endorsements, Cross-Promotion, & Beyond | ||
| The Basics of Branding | ||
| The Business of Artist Management | ||
| Artist Management Lab | ||
| Basics of Artist Management | ||
| The Basics of Social Entrepreneurship | ||
Tisch Drama Electives 4 | ||
| Internship (Section 002 Only) | ||
| Producing: Artistic Entrepreneurship | ||
| Ecology of New York Theater | ||
| Theatre Management: | ||
Steinhardt Music Business Electives 5 | ||
| Business Structure of The Music Industry (Fall and spring) | ||
| Strategic Music and Branding | ||
| Data Analysis in the Music Industry: Introduction & Applications 6 | ||
| Global Music Trend Analysis (Fall and spring. For students abroad at all NYU sites except London, Madrid, and Accra.) 6 | ||
| Concert Management (Spring) 6 | ||
| Music Publishing (Fall and spring) 6 | ||
| Int'L Music Business Marketplace (Fall and spring) 6 | ||
| The Economics and Law of Music Copyright Regulation (Spring) 6 | ||
| Interactive, Internet and Mobile Music (Fall) 6 | ||
| The Business of Podcasting | ||
| Internship in Music Business (Fall, spring, and summer. Prerequisite: Junior or senior standing) 6 | ||
Steinhardt Media, Culture, & Communication Electives 7 | ||
| Television:History/Form | ||
| Film:History and Form | ||
| Video Game Economies | ||
| Media Audiences | ||
| Business of Media | ||
| Technology and Society | ||
| Media and Globalization | ||
| Global Media and International Law | ||
| Media and Culture of Money | ||
| Copyright, Commerce and Culture | ||
| Rise of Internet Media | ||
| Global Media Seminar: Britain and Europe (Study away in London) | ||
| Total Credits | 16 | |
- 1
Students are highly encouraged to take MKTG-UB 40 Entertainment & Media Industries first because it serves as a foundation class for the study of this minor.
- 2
See the NYU Tisch website at tisch.nyu.edu/film-tv/course-offering for detailed course descriptions and prerequisites. All non-majors are restricted to section 002 of the listed Tisch courses except for summer programming.
To enroll in The Language of Film please see: https://tisch.nyu.edu/film-tv/course-offering/procedures-for-non-majors. Please note that availability of Language of Film during the fall and spring semesters is extremely limited. Because this class is required of all Film & TV Freshmen, it is highly unlikely to obtain a seat in this course as a non-film student. It is highly recommended that students plan to take this course during the summer term when enrollment is open to all NYU students.- 3
Non-Recorded Music majors may request access to these courses in the Clive Davis Institute of Recorded Music by completing the non-major request form at form.tisch.nyu.edu/a/cdi-non-major-request-form Enrollment is granted in the order received, based upon availability.
- 4
Non-Drama majors need permission codes to enroll in drama courses. Students should reach out to the specified contact in the Tisch Drama department indicated on the BEMT form online at stern.nyu.edu/portal-partners/current-students/undergraduate/academics/minors to obtain these codes.
- 5
See the NYU Steinhardt website at steinhardt.nyu.edu/music/business for detailed course descriptions and prerequisites.
Non-Majors may only take one Music Business course per semester. If you choose to enroll in any Steinhardt Music Business courses, please note that you MUST enroll in MPAMB-UE 100 Business Structure of the Music Industry FIRST. There are non-major sections of MPAMB-UE 100 available each semester (fall and spring) that you can register for without a permission code. Once you have taken MPAMB-UE 100, you will be eligible to enroll in other Steinhardt Music Business courses on this approved BEMT course list. Non-major students can take up to three music business courses in total but only one course per semester.- 6
Business Structure of the Music Industry is a prerequisite for this course. Students may enroll in any section marked non-majors.
- 7
See the NYU Steinhardt website at steinhardt.nyu.edu/mcc for detailed course descriptions and prerequisites.
See Minors and Electives for an updated eligible course list and departmental contacts.
Policies
Program Policies
Policies Applying to the Minor
Effective fall 2024 and going forward, the BEMT minor will no longer require a grade of "C" or higher in individual courses for minor completion. Instead, students will be required to earn a cumulative minor GPA of at least 2.0 to successfully fulfill minor requirements. This is for all students pursuing the minor from all divisions with requirement terms of fall 2020 going forward.
The overall 16 credit minimum is required and non-negotiable. Eight credits must be earned from Stern. The remaining eight credits must be earned from Tisch and/or Steinhardt. Some courses may have pre-requisite courses that do not count towards the Minor. If the course is not listed, it is not eligible to count. Stern Undergraduate students cannot double count required business core or major courses toward this minor. For Non-Stern Students, please refer to your home school advising center’s policies.
NYU Policies
University-wide policies can be found on the New York University Policy pages.
Stern Policies
Additional academic policies can be found on the Stern Undergraduate academic policies page.